Marketing Theory (SAGE Library in Marketing)

Marketing Theory (SAGE Library in Marketing)

  • List Price: $760.00
  • ISBN-10: 1847870007
  • ISBN-13: 9781847870001
  • Edition: 1st
  • Type: Hardcover
  • Publisher: SAGE Publications Ltd

About The Book

Marketing Theory presents a comprehensive scholarly overview of the development of marketing theory. Drawing on a variety of international sources, the... Read more

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