International Marketing Strategy: Analysis, Development and Implementation

International Marketing Strategy: Analysis, Development and Implementation

by Isobel Doole
  • List Price: $75.95
  • ISBN-10: 1844807630
  • ISBN-13: 9781844807635
  • Edition: 5th
  • Type: Paperback
  • Publisher: South Western Educational Publ

About The Book

The fifth edition of this best selling text, International Marketing Strategy, has been revised and updated and, as ever, offers a perceptive, practical... Read more

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