The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader: The iconic articles by bestselling authors W. Chan...

The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader: The iconic articles by bestselling authors W. Chan...

by Kim, W. Chan
  • List Price: $24.95
  • ISBN-10: 1633692744
  • ISBN-13: 9781633692749
  • Edition: N/A
  • Type: Paperback
  • Publisher: Harvard Business Review Press

About The Book

The best of W. Chan Kim and Renée Mauborgne’s articles on blue ocean strategy, all in one place.The seminal book Blue Ocean Strategy has sold over 4... Read more

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