to a scandal-obsessed media and increasing partisanship. If these critics are right, then where has the process gone wrong and how should it be fixed? Identifying the gap between the ideal and the practical, Stephen Wayne answers tough questions as he grapples with the disparity.With thorough updating, the fourth edition integrates material from the 2006 and 2008 elections, emphasizing changes in the electoral environment and in the elections themselves. New to this fourth edition are discussions of: • competitive nominations and high primary turnout, and their impact on future nomination contests; • the demise of public funding and increase in private funding, particularly in small contributions; • the use of new media, including the Obama campaign’s revolutionary use of the Internet; • changing sources of election news, unbalanced reporting, and the "Obama spin"; • the apparent end of partisan parity; and • the difficulty of transforming a winning electoral coalition into a governing majority.

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