Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant

Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant

by W. Chan Kim
  • List Price: $29.95
  • ISBN-10: 1591396190
  • ISBN-13: 9781591396192
  • Edition: 1st
  • Type: Hardcover
  • Publisher: Harvard Business Review Press

About The Book

Written by the business world's new gurus, Blue Ocean Strategy continues to challenge everything you thought you knew about competing in today's crowded... Read more

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