Selling the Invisible: A Field Guide to Modern Marketing

Selling the Invisible: A Field Guide to Modern Marketing

by Harry Beckwith
  • List Price: $15.95
  • ISBN-10: 1587990660
  • ISBN-13: 9781587990663
  • Edition: 1st
  • Type: Hardcover
  • Publisher: Texere

About The Book

(NOT FOR SALE IN US AND CANADA) The essential guide to marketing services, that has become a business classic. Many companies who claim to be selling... Read more

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