Emotional Branding: The New Paradigm for Connecting Brands to People

Emotional Branding: The New Paradigm for Connecting Brands to People

by Marc Gobe
  • List Price: $24.95
  • ISBN-10: 1581150784
  • ISBN-13: 9781581150780
  • Edition: 1st
  • Type: Hardcover
  • Publisher: Allworth Press

About The Book

A visionary approach to building powerful brand loyalty, this ground-breaking book shows marketers of any product or service how to engage today's... Read more

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