Pharmaceutical Marketing: A Practical Guide

Pharmaceutical Marketing: A Practical Guide

by Dimitris Dogramatzis
  • List Price: $189.95
  • ISBN-10: 157491118X
  • ISBN-13: 9781574911183
  • Edition: 1st
  • Type: Hardcover
  • Publisher: CRC Press

About The Book

Designed as a practical guide for the pharmaceutical industry, this book covers how to apply cutting-edge marketing concepts and tools to the real-world... Read more

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