Persuasive Communication, Second Edition

Persuasive Communication, Second Edition

by James B. Stiff
  • List Price: $53.00
  • ISBN-10: 1572307021
  • ISBN-13: 9781572307025
  • Edition: 2nd
  • Type: Paperback
  • Publisher: The Guilford Press

About The Book

This popular text provides a comprehensive introduction to the study of persuasive messages and their effects. Concepts and methods from communication... Read more

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