The Sponsored Life: Ads, TV, and American Culture (Culture And The Moving Image)

The Sponsored Life: Ads, TV, and American Culture (Culture And The Moving Image)

by Leslie Savan
  • List Price: $61.50
  • ISBN-10: 1566392446
  • ISBN-13: 9781566392440
  • Edition: N/A
  • Type: Hardcover
  • Publisher: Temple University Press

About The Book

How does a blatant lying in TV commercials like Joe Isuzu's manic claims create public trust in a product or a company? How does a company associated... Read more

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