Ads, Fads, and Consumer Culture: Advertising's Impact on American Character and Society

Ads, Fads, and Consumer Culture: Advertising's Impact on American Character and Society

by Asa Berger, Arthur
  • List Price: $24.95
  • ISBN-10: 1442206691
  • ISBN-13: 9781442206694
  • Edition: 4th
  • Type: Paperback
  • Publisher: Rowman & Littlefield Publishers

About The Book

Now in its fourth edition, Ads, Fads, and Consumer Culture deals with the impact of advertising upon American character and culture. It offers a... Read more

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