The Persuasive Power of Campaign Advertising

The Persuasive Power of Campaign Advertising

by Travis N. Ridout
  • List Price: $27.95
  • ISBN-10: 1439903336
  • ISBN-13: 9781439903339
  • Edition: 40th
  • Type: Paperback
  • Publisher: Temple University Press

About The Book

The Persuasive Power of Campaign Advertising offers a comprehensive overview of political advertisements and their changing role in the Internet age.... Read more

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