Marketing Research: Methodological Foundations (with Qualtrics Card)

Marketing Research: Methodological Foundations (with Qualtrics Card)

by Iacobucci, Dawn
  • List Price: $299.95
  • ISBN-10: 1439081018
  • ISBN-13: 9781439081013
  • Edition: 10th
  • Type: Hardcover
  • Publisher: South-Western College Pub

About The Book

Expect superior, balanced coverage of both qualitative and quantitative marketing research with this market-leading text from respected marketing... Read more

FINDING THE BEST PRICES

Related Books

Managing Business Ethics: Straight Talk about How to Do...
  • Year: -0001
  • Edition: 5th
  • Publisher: Wiley
  • Type: Paperback
  • ISBN13: 9780470343944
  • ISBN: 047034394X
Negotiation: Readings, Exercises, and Cases
  • Year: 2012
  • Edition: 6th
  • Publisher: McGraw-Hill Education
  • Type: Paperback
  • ISBN13: 9780073530314
  • ISBN: 007353031X
The Leadership Experience (Available Titles CengageNOW)
  • Year: -0001
  • Edition: 5th
  • Publisher: South-Western College Pub
  • Type: Paperback
  • ISBN13: 9781439042113
  • ISBN: 143904211X