Marketing in the Groundswell

Marketing in the Groundswell

by Li, Charlene
  • List Price: $18.00
  • ISBN-10: 1422129802
  • ISBN-13: 9781422129807
  • Edition: First Edition
  • Type: Hardcover
  • Publisher: Harvard Business Review Press

About The Book

Since Groundswell was published in April of 2008, two things have happened: The global economy has gone into the dumper; and at the same time, marketers... Read more

FINDING THE BEST PRICES

Related Books

The Strategy and Tactics of Pricing: A Guide to Growing...
  • Year: 2003
  • Edition: 5th
  • Publisher: Prentice Hall
  • Type: Hardcover
  • ISBN13: 9780136106814
  • ISBN: 0136106811
Advertising: Concept and Copy (Second Edition)
  • Year: -0001
  • Edition: Second
  • Publisher: W. W. Norton & Company
  • Type: Paperback
  • ISBN13: 9780393731590
  • ISBN: 0393731596
Advertising & IMC: Principles and Practice, 9th Edition
  • Year: -0001
  • Edition: 9th
  • Publisher: Pearson
  • Type: Hardcover
  • ISBN13: 9780132163644
  • ISBN: 0132163640