Groundswell: Winning in a World Transformed by Social Technologies

Groundswell: Winning in a World Transformed by Social Technologies

by Charlene Li
  • List Price: $29.95
  • ISBN-10: 1422125009
  • ISBN-13: 9781422125007
  • Edition: 1st
  • Type: Hardcover
  • Publisher: Harvard Business Review Press

About The Book

Corporate executives are struggling with a new trend: people using online social technologies (blogs, social networking sites, YouTube, podcasts) to... Read more

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