SAGE Brief Guide to Marketing Ethics

by SAGE Publications

List Price: $45.00
ISBN-10: 1412995140
ISBN-13: 9781412995146

Edition: 1st
Type: Paperback
Publisher: SAGE Publications, Inc

About The Book

Marketing ethics is the systematic study of how moral standards are applied to marketing decisions, behaviors, and institutions. This guide to marketing... Read more

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SAGE Brief Guide to Marketing Ethics

About The Book

Related Books

Global Marketing Management

E-Marketing (6th Edition)

Marketing Research: An Applied Orientation (6th Edition)

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