SAGE Brief Guide to Marketing Ethics

SAGE Brief Guide to Marketing Ethics

by SAGE Publications
  • List Price: $45.00
  • ISBN-10: 1412995140
  • ISBN-13: 9781412995146
  • Edition: 1st
  • Type: Paperback
  • Publisher: SAGE Publications, Inc

About The Book

Marketing ethics is the systematic study of how moral standards are applied to marketing decisions, behaviors, and institutions. This guide to marketing... Read more

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