Ad Critique: How to Deconstruct Ads in Order to Build Better Advertising

by Tag, Nancy R.

List Price: $69.00
ISBN-10: 1412980534
ISBN-13: 9781412980531

Edition: 1st
Type: Kindle Edition
Publisher: SAGE Publications, Inc

About The Book

Ad Critique teaches advertising, marketing, and management students--both the "suits" and the "creatives"--how to effectively judge and critique... Read more

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Ad Critique: How to Deconstruct Ads in Order to Build Better Advertising

About The Book

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Ogilvy on Advertising

Writing Creative Nonfiction

Public Relations: Strategies and Tactics (10th Edition)

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