Consumer Behavior and Culture: Consequences for Global Marketing and Advertising

Consumer Behavior and Culture: Consequences for Global Marketing and Advertising

by de Mooij, Marieke
  • List Price: $88.00
  • ISBN-10: 1412979900
  • ISBN-13: 9781412979900
  • Edition: Second
  • Type: Paperback
  • Publisher: SAGE Publications, Inc

About The Book

The Second Edition of this popular text brings up-to-date Marieke de Mooij?s important analysis of the impact of culture on consumer behavior worldwide.... Read more

FINDING THE BEST PRICES

Related Books

Rich Dad Poor Dad: What The Rich Teach Their Kids About...
  • Year: 2011
  • Edition: 8th
  • Publisher: Plata Publishing
  • Type: Mass Market Paperback
  • ISBN13: 9781612680019
  • ISBN: 1612680011
The Logic of Life: The Rational Economics of an...
  • Year: 2009
  • Edition: Reprint
  • Publisher: Random House Trade Paperbacks
  • Type: Paperback
  • ISBN13: 9780812977875
  • ISBN: 0812977874
Teaching Digital Natives: Partnering for Real Learning
  • Year: 2010
  • Edition: 1st
  • Publisher: Corwin
  • Type: Paperback
  • ISBN13: 9781412975414
  • ISBN: 1412975417