Hands-On Social Marketing: A Step-by-Step Guide to Designing Change for Good
by Kline, Weinreich Nedra- List Price: $101.00
- ISBN-10: 1412953693
- ISBN-13: 9781412953696
- Edition: 2nd
- Type: Kindle Edition
- Publisher: SAGE Publications, Inc
About The Book
This book shows students and practitioners how to develop social marketing programs through a simple, six-step process of strategic planning and design.... Read more
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