sophistication and hands-on activities and exercises, this engaging text offers a friendly approach to methodology and a successful means of motivating students to design and execute their own social psychological research. Active learning activities on social psychology in each chapter, as well as thought exercises at the end of each chapter Guidance on developing social psychology research topics, advice on ethics reviews of research projects, instructions on how to design independent and dependent variables, and assistance with performing a post-experimental interviews with participants A stand alone chapter on basic data analysis, in addition to directions for putting statistical results into words Guidance on writing APA-style summaries of social psychology experiments, as well as giving oral and poster presentations; includes a sample annotated APA-style lab report Instructor test bank with questions and answers for each chapter available at www.wiley.com/go/dunn

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