
Billions: Selling to the New Chinese Consumer
by Doctoroff, Tom- List Price: $20.99
- ISBN-10: 1403976635
- ISBN-13: 9781403976635
- Edition: First
- Type: Kindle Edition
- Publisher: St. Martin's Press
About The Book
This book cracks the code of marketing to the New Chinese Consumer--all 1.3 billion of them. Marketers of some of the world's leading brands come to... Read more
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