Marketing Management

by Iacobucci, Dawn

List Price: $259.95
ISBN-10: 1337271128
ISBN-13: 9781337271127

Edition: 5th
Type: Paperback
Publisher: Cengage Learning

About The Book

Now you can master the core concepts in marketing management that you need as a undergraduate marketing major, first-year MBA or EMBA student with the... Read more

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Marketing Management

About The Book

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