
A Preface to Marketing Management
by Peter, J. Paul- List Price: $287.00
- ISBN-10: 1260151611
- ISBN-13: 9781260151619
- Edition: 15th
- Type: Paperback
- Publisher: McGraw Hill
About The Book
Preface to Marketing Management, 15e, by Peter and Donnelly, is praised in the market for its clear and concise presentation of the basic principles of... Read more
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