Ethics in Marketing

Ethics in Marketing

by Patrick E. Murphy
  • List Price: $67.95
  • ISBN-10: 1138648094
  • ISBN-13: 9781138648098
  • Edition: 2nd
  • Type: Paperback
  • Publisher: Routledge

About The Book

Understanding and appreciating the ethical dilemmas associated with business is an important dimension of marketing strategy. Increasingly, matters of... Read more

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