
Technology and Innovation for Marketing
by Pantano, Eleonora- List Price: $54.95
- ISBN-10: 1138323179
- ISBN-13: 9781138323179
- Edition: 1st
- Type: Paperback
- Publisher: Routledge
About The Book
Marketers have recently witnessed an explosion of technology-based innovation that has profoundly affected their management and strategy. This... Read more
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