Kellogg on Branding in a Hyper-Connected World

Kellogg on Branding in a Hyper-Connected World

by Alice M. Tybout
  • List Price: $26.99
  • ISBN-10: 111953318X
  • ISBN-13: 9781119533184
  • Edition: 1st
  • Type: Hardcover
  • Publisher: Wiley

About The Book

World-class branding for the interconnected modern marketplace Kellogg on Branding in a Hyper-Connected World offers authoritative guidance on building... Read more

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