Marketing Research

Marketing Research

by Carl McDaniel Jr.
  • List Price: $124.95
  • ISBN-10: 1119044944
  • ISBN-13: 9781119044949
  • Edition: 10th
  • Type: Ring-bound
  • Publisher: Wiley

About The Book

In Marketing Research, 10th Edition, authors Carl McDaniel and Roger Gates share their industry experience to teach students how to make critical... Read more

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