Service Management and Marketing: Managing the Service Profit Logic
by Gronroos, Christian- List Price: $105.95
- ISBN-10: 1118921445
- ISBN-13: 9781118921449
- Edition: 4th
- Type: Paperback
- Publisher: Wiley
About The Book
Written by a leading pioneer in the field, the revised and updated fourth edition of this successful text examines service management and management in... Read more
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