Service Management and Marketing: Managing the Service Profit Logic

Service Management and Marketing: Managing the Service Profit Logic

by Gronroos, Christian
  • List Price: $99.95
  • ISBN-10: 1118921445
  • ISBN-13: 9781118921449
  • Edition: 4th
  • Type: Paperback
  • Publisher: Wiley

About The Book

Written by a leading pioneer in the field, the revised and updated fourth edition of this successful text examines service management and management in... Read more

FINDING THE BEST PRICES

Related Books

Health Care Reform and American Politics: What Everyone...
  • Year: 2010
  • Edition:
  • Publisher: Oxford University Press
  • Type: Paperback
  • ISBN13: 9780199769124
  • ISBN: 0199769125
Health Services Research Methods
  • Year: 2007
  • Edition: 2nd
  • Publisher: Cengage Learning
  • Type: Hardcover
  • ISBN13: 9781428352292
  • ISBN: 1428352295
Evaluation & Decision Making for Health Services,...
  • Year: -0001
  • Edition: 3rd
  • Publisher: Health Administration Press
  • Type: Hardcover
  • ISBN13: 9781567930887
  • ISBN: 1567930883