Consumer Behavior--Human Pursuit of Happiness in The World of Goods

Consumer Behavior--Human Pursuit of Happiness in The World of Goods

by BANWARI MITTAL
  • List Price: $199.99
  • ISBN-10: 0979133661
  • ISBN-13: 9780979133664
  • Edition: 4th
  • Type: Hardcover
  • Publisher: OPEN MENTIS

About The Book

A textbook about understanding consumer behavior.

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