The Mirrored Window: Focus Groups from a Moderator's Point of View

The Mirrored Window: Focus Groups from a Moderator's Point of View

by Judith Langer
  • List Price: $34.95
  • ISBN-10: 0976697335
  • ISBN-13: 9780976697336
  • Edition: First
  • Type: Paperback
  • Publisher: Paramount Market Publishing, Inc.

About The Book

Focus groups are important method for learning about your customers. If you're involved with focus groups in any way, look no further for expert advice.... Read more

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