
The Advertising Research Handbook
by Charles E. Young- List Price: $11.95
- ISBN-10: 0976557401
- ISBN-13: 9780976557401
- Edition: 1st
- Type: Paperback
- Publisher: Ideas in Flight
About The Book
Whether you are a beginner or a veteran, this Handbook will help you become an expert. This useful and insightful book explains how advertising works... Read more
Related Books

- Year: -0001
- Edition: 1st
- Publisher: Routledge
- Type: Paperback
- ISBN13: 9780765622617
- ISBN: 0765622610

- Year: -0001
- Edition: 11st
- Publisher: McGraw-Hill/Irwin
- Type: Hardcover
- ISBN13: 9780077294106
- ISBN: 0077294106

- Year: -0001
- Edition:
- Publisher: Harvard Business Review Press
- Type: Paperback
- ISBN13: 9781422101582
- ISBN: 1422101584