The Advertising Research Handbook

The Advertising Research Handbook

by Charles E. Young
  • List Price: $11.95
  • ISBN-10: 0976557401
  • ISBN-13: 9780976557401
  • Edition: 1st
  • Type: Paperback
  • Publisher: Ideas in Flight

About The Book

Whether you are a beginner or a veteran, this Handbook will help you become an expert. This useful and insightful book explains how advertising works... Read more

FINDING THE BEST PRICES

Related Books

Essentials of Contemporary Advertising (2nd International...
  • Year: 2009
  • Edition: 2nd
  • Publisher: McGraw-Hill
  • Type: Paperback
  • ISBN13: 9780073380971
  • ISBN: 0073380970
Creative Strategy in Advertising
  • Year: 2003
  • Edition: 10th
  • Publisher: Wadsworth Publishing
  • Type: Paperback
  • ISBN13: 9781439082706
  • ISBN: 1439082707
Advertising Creative: Strategy, Copy, and Design
  • Year: -0001
  • Edition: Second Edition
  • Publisher: Sage Publications, Inc
  • Type: Paperback
  • ISBN13: 9781412974912
  • ISBN: 1412974917