About The Book
Over 100,000 new entrepreneurs in both the United States and Canada have successfully started their first business using Business for Beginners. After...
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six years in print, the best-selling Business for Beginners is used across North America in college, university, self-employment and entrepreneurship programs and courses, and as a business resource for the first-time entrepreneur with little or no business knowledge. Easy to digest yet comprehensive content has made it a popular choice, even for people whose first language is not English. This new edition is completely rewritten with many extras. Some exciting changes include a larger 7" x 9" format with more pages, more checklists, questionnaires and examples, in-text Web references, instant $UCCE$$ $TRATEGIE$ on most pages, up-to-date and new case studies, a small business Web site guide, and a detailed index. Entrepreneurs take a step-by-step walk down the entrepreneurial path and learn how to: * Evaluate and hone entrepreneurial skills * Make the right business start-up or purchase decision * Understand financial terms and statements * Thoroughly research the market * Target market and market on a budget * Understand basic accounting and set up their books * Organize their time and paperwork * Understand legal and tax requirements * Survive a home office... and more. Share six success stories of newly-minted entrepreneurs, from teenagers operating a lawn and garden service to a retired couple with an art gallery in a remote area. Whether you are sixteen or sixty-six, you will find Business for Beginners easily digestible and an excellent guide to point you onto the pathway to success.
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