to benchmark. You'll learn how to prepare your organization, measure performance, and implement best practices as well as learning the five key steps of benchmarking, the arguments against benchmarking—and why you should disregard them, how benchmarking differs from evaluation and assessment, how to form a benchmarking team, how to create a “success equation” that helps you measure your organization’s performance, how to make sure to measure what matters, how to choose your benchmarking partners—and what you can learn from the “wrong” partner, and how to overcome staff resistance to benchmarking. Practical tools help you benchmark what matters Real-world examples illustrate benchmarking in action. Exercises and worksheets guide you through processes such as drafting a benchmarking plan; identifying and analyzing the things in your organization that need improvement; prioritizing which processes to focus on; identifying your CTQ (critical to quality) outcomes; and more. The way to survive as a nonprofit in today’s market is to thrive. With so many organizations seeking the same dollars, only the best will endure. Benchmarking ensures that your organization is always operating at peak performance. It’s something you can’t afford not to do—especially since you can do it for free!

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