The Choice Factory: 25 behavioural biases that influence what we buy

The Choice Factory: 25 behavioural biases that influence what we buy

by Shotton, Richard
  • List Price: $19.99
  • ISBN-10: 085719609X
  • ISBN-13: 9780857196095
  • Edition: 1st
  • Type: Paperback
  • Publisher: Harriman House

About The Book

Winner of the Sales and Marketing Category at the 2019 Business Book Awards.Voted #1 in the BBH World Cup of Advertising Books, 2018.If you are in the... Read more

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