Media Planning: A Practical Guide

Media Planning: A Practical Guide

by Surmanek, Jim
  • List Price: $26.00
  • ISBN-10: 0844235121
  • ISBN-13: 9780844235127
  • Edition: 3rd
  • Type: Paperback
  • Publisher: McGraw Hill

About The Book

The perfect media-planning primer for your classroom or reference library. This comprehensive resource provides students with a solid foundation in... Read more

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