Advertising Media Planning

Advertising Media Planning

by Sissors, Jack Z.
  • List Price: $56.95
  • ISBN-10: 0844235008
  • ISBN-13: 9780844235004
  • Edition: 5th
  • Type: Hardcover
  • Publisher: VGM CAREER BOOKS

About The Book

This thoroughly revised edition will bring you up to speed on the fast-changing world of media planning today. While continuing its foundational... Read more

FINDING THE BEST PRICES

Related Books

Play Between Worlds: Exploring Online Game Culture (The...
  • Year: 2009
  • Edition: 1st
  • Publisher: The MIT Press
  • Type: Paperback
  • ISBN13: 9780262512626
  • ISBN: 0262512629
Media/Society: Industries, Images, and Audiences
  • Year: -0001
  • Edition: Fourth Edition
  • Publisher: SAGE Publications, Inc
  • Type: Paperback
  • ISBN13: 9781412974202
  • ISBN: 1412974208
Media and the American Mind: From Morse to McLuhan: From...
  • Year: 1983
  • Edition: New edition
  • Publisher: The University of North Carolina Press
  • Type: Paperback
  • ISBN13: 9780807841075
  • ISBN: 0807841072