
Category Management: Positioning Your Organization to Win
by Nielsen Marketing Research- List Price: $27.95
- ISBN-10: 0844234893
- ISBN-13: 9780844234892
- Edition: 1st
- Type: Hardcover
- Publisher: McGraw-Hill
About The Book
Published with the world's leading marketing authority, Nielson Marketing Research, this landmark book explains an important new marketing... Read more
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