Communicating With the Multicultural Consumer: Theoretical and Practical Perspectives

Communicating With the Multicultural Consumer: Theoretical and Practical Perspectives

by Barbara Mueller
  • List Price: $51.95
  • ISBN-10: 082048119X
  • ISBN-13: 9780820481197
  • Edition: 60463rd
  • Type: Paperback
  • Publisher: Peter Lang Publishing

About The Book

Communicating with the Multicultural Consumer highlights demographic changes impacting the consumer marketplace in the United States. Growing... Read more

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