Secrets of the Marketing Masters: What the Best Marketers Do -- And Why It Works

Secrets of the Marketing Masters: What the Best Marketers Do -- And Why It Works

by Dick Martin
  • List Price: $24.00
  • ISBN-10: 0814409431
  • ISBN-13: 9780814409435
  • Edition: 1st
  • Type: Hardcover
  • Publisher: AMACOM

About The Book

All the rules of marketing are up for grabs. Markets are fragmenting and globalizing; consumers have greater control over when and what media they... Read more

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