
Ratings Analysis: Theory and Practice (Routledge Communication Series)
by Webster, James G.- List Price: $69.95
- ISBN-10: 080585410X
- ISBN-13: 9780805854107
- Edition: 3rd
- Type: Paperback
- Publisher: Routledge
About The Book
Ratings Analysis: The Theory and Practice of Audience Research provides a thorough and up-to-date presentation of the ratings industry and analysis... Read more
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