Analyzing Decision Making: Metric Conjoint Analysis (Quantitative Applications in the Social Sciences)

Analyzing Decision Making: Metric Conjoint Analysis (Quantitative Applications in the Social Sciences)

by Jordan J. Louviere
  • List Price: $22.00
  • ISBN-10: 0803927576
  • ISBN-13: 9780803927575
  • Edition: 1st
  • Type: Paperback
  • Publisher: SAGE Publications, Inc

About The Book

This volume introduces the theory, method, and applications of one type of conjoint analysis technique. These techniques are used to study individual... Read more

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