About The Book
Developed as a complement to the Gale Encyclopedia Of E-Commerce, E-Commerce Sourcebook combines a variety of information including approximately 100...
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how-to topical entries covering the most commonly asked questions relating to e-commerce, such as how to write business and marketing plans, secure financing, and evaluate candidates for designing a website. The volume also covers directory listings of approximately 4, 000 associations, consultants, and other organizations related to e-commerce as well as the top 250 leading e-commerce companies worldwide. Also contains a general index to organization names, personal names, and subject terms.
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