About The Book
Contents | Preface; Section I. The Common Core, Chapter 1. Writing for the Mass Media, Chapter 2. Objectivity, Chapter 3. Information Gathering,...
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Chapter 4. Good Grammar, Chapter 5. Clarity, Chapter 6. Style; Section II. The News Burst, Chapter 7. What Is the News Burst?, Chapter 8. Writing the News Burst: Take 1, Chapter 9. Writing the News Burst: Take 2, Chapter 10. The News Burst: Recognizing the similarities, remembering the differences; Section III. Depth-and-Context Writing, Chapter 11. What Is Depth-and-Context Writing?, Chapter 12. Depth-and-Context Writing: Take 1, Chapter 13. Depth-and-Context Writing: Take 2, Chapter 14. Depth-and-Context Writing: Recognizing the similarities, remembering the differences; Section IV. Persuasive Writing, Chapter 15. What Is Persuasive Writing?, Chapter 16. Persuasive Writing: Take 1, Chapter 17. Persuasive Writing: Take 2, Chapter 18. Persuasive Writing: Recognizing the similarities, remembering the differences, Chapter 19. Responsibilities of the Mass Communicator; Index; Acknowledgments
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