Advertising Account Planning: Planning and Managing an IMC Campaign

Advertising Account Planning: Planning and Managing an IMC Campaign

by Jugenheimer, D. W.
  • List Price: $210.00
  • ISBN-10: 0765625636
  • ISBN-13: 9780765625632
  • Edition: 2nd
  • Type: Hardcover
  • Publisher: Routledge

About The Book

Concise yet comprehensive, this practical, campaign-oriented guide follows the logical progression

FINDING THE BEST PRICES

Related Books

Engineering Graphics Technical Sketching (Series 5)
  • Year: 2007
  • Edition:
  • Publisher: Schroff Development Corporation
  • Type: Perfect Paperback
  • ISBN13: 9781585034017
  • ISBN: 1585034010
SOUL OF A CITIZEN
  • Year: 2010
  • Edition: 2nd
  • Publisher: Griffin
  • Type: Paperback
  • ISBN13: 9780312595371
  • ISBN: 0312595379
Student Workbook for Kessler/McDonald's When Words...
  • Year: 2011
  • Edition: 8th
  • Publisher: Cengage Learning
  • Type: Paperback
  • ISBN13: 9780495901617
  • ISBN: 049590161X