Advertising and Public Relations Research
by Jugenheimer, Donald W- List Price: $84.95
- ISBN-10: 0765624184
- ISBN-13: 9780765624185
- Edition: 1st
- Type: Paperback
- Publisher: Routledge
About The Book
This comprehensive volume concentrates on the uses and applications of research in advertising and public relations situations. Although the authors... Read more
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