Consumer Research for Museum Marketers: Audience Insights Money Can't Buy
by Margot A. Wallace- List Price: $27.00
- ISBN-10: 0759118094
- ISBN-13: 9780759118096
- Edition: 4th
- Type: Paperback
- Publisher: AltaMira Press
About The Book
Consumer Research for Museum Marketers creatively instructs museum staff on how to study their visitors to make their museums, exhibits, and programs... Read more
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