
CIM Paper 12 - Diploma: Strategic Marketing Management (Analysis and Decision): Exam Dates - 12-99, 06-00: Study...
by The CIM- List Price: N/A
- ISBN-10: 0751740918
- ISBN-13: 9780751740912
- Edition: 5th
- Type: Paperback
- Publisher: BPP Business Education Ltd
About The Book
This study text focuses on strategic marketing management. It is part of a range of CIM study texts launched in 1991, with practice and revision kits... Read more