CIM Study Text: Strategic Marketing Management Paper 12, Diploma

CIM Study Text: Strategic Marketing Management Paper 12, Diploma

by The CIM
  • List Price: N/A
  • ISBN-10: 0751740918
  • ISBN-13: 9780751740912
  • Edition: 5th
  • Type: Paperback
  • Publisher: BPP Publishing Ltd

About The Book

This study text focuses on strategic marketing management. It is part of a range of CIM study texts launched in 1991, with practice and revision kits... Read more

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