Sales Promotion: How to Create, Implement and Integrate Campaigns that Really Work
by Mullin, Roddy- List Price: $49.95
- ISBN-10: 074945704X
- ISBN-13: 9780749457044
- Edition: Fifth
- Type: Paperback
- Publisher: Kogan Page
About The Book
Sales promotion is one of the most powerful weapons available to sales and marketing staff, and is used more than any other type of marketing- because... Read more
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