
Private Label: Turning the Retail Brand Threat Into Your Biggest Opportunity
by Lincoln, Keith- List Price: $39.95
- ISBN-10: 0749450274
- ISBN-13: 9780749450274
- Edition: N/A
- Type: Hardcover
- Publisher: Kogan Page
About The Book
Private labels, also known as ""store brands"" or ""house brands,"" have long been associated with inexpensive name-brand knockoffs. In recent years,... Read more
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