
The Advertised Mind: Groundbreaking Insights into How Our Brains Respond to Advertising
by Erik Du Plessis- List Price: $45.00
- ISBN-10: 0749443669
- ISBN-13: 9780749443665
- Edition: N/A
- Type: Hardcover
- Publisher: Kogan Page Business Books
About The Book
* Draws on the very latest research into the workings of the human brain